soft drink industry Coke vs Pepsi Fighting for oversea Markets Introduction The soft-drink battleground has now turned toward new abroad markets. While once the United States, Australia, Japan, and Western Europe were the overriding soft-drink markets, the growth has slowed down dramatically, but they are still classical markets for Coca-Cola and Pepsi.
However, Eastern Europe, Mexico, China, Saudi Arabia, and India have become the new sear spots. Both Coca-Cola and Pepsi are forming joint bottling ventures in these nations and in classify areas where they see growth potential. As we have seen, international ware can be very complex. Many issues have to be resol...If you want to get a full essay, order it on our website: BestEssayCheap.com
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